Posts Tagged Business
7 Habits of Effective Early-stage Entrepreneurs that are counter-productive to scale
Posted by Ashish Bhagwat in Business, Entrepreneurship, Human Behavior, Leadership, Management, Marketing on December 14, 2012
Entrepreneurs & Start-up leaders that are successful in the Jump-start phase are so because of certain effective habits that they either have or have developed during the initial phase. However, the same habits, if carried forward too long become counter-productive to scale for their business. The main reason being that once the business is off the ground, it’s not about the entrepreneur any more, but about the engine that propels the business. Here are seven such habits that are very effective for entrepreneurs in the early stage, but can potentially become counter-productive as business scales. […]
This is how you Hype-Jack! The Tactics of a Smart Marketer
Posted by Ashish Bhagwat in Business, Innovation, Leadership, Marketing on November 19, 2012
Marketers are looking to create hype all the time. But, Smart Marketers are looking for the hype to hi-jack on. They just Hype-jack! The more official term for this phenomenon is “News-jacking”, but I somehow prefer “Hype-Jacking” for the intent, for the relevance today, and for the simple phonetics! As PBS demonstrated during the Presidential debate and Blendtec successfully did it amidst the Apple v/s Samsung battle; an effective hype-jacking may not be planned in advance, but can be achieved with a constant tab on the market, a spark of brilliance, and a rapid-fire action. […]
Don’t Leverage Social Media for Customer Service, if this is what you do!
Posted by Ashish Bhagwat in BPM, Business, Leadership, Technology, Trends on November 6, 2012
It has become a “fashion” among Service Providers to use Social Media for Customer Service, or rather becoming an imperative. There’s no problem with the intent of leveraging “technology”, however, there are so many ways in which this goes horribly wrong. Couple of weeks back, I had a “temporary” issue in accessing certain websites through […]
Why aren’t more developers creating serious Mobile App Products?
Posted by Ashish Bhagwat in Architecture, Business, Cloud Computing, Entrepreneurship, Innovation, Marketing, Platform-as-a-Service, Technology, Trends on October 22, 2012
[This post was first published at ProductNation.in on Oct 10, 2012] These are the times, when every third person that you meet in Technology world has an idea for an App. It could be every alternate person if you’re hanging out in geeky groups or among heavy Smartphone users. The Industry trends suggest a phenomenal […]
Through the SEO maze, a good resource in Periodic Table of SEO Ranking Factors
Posted by Ashish Bhagwat in Business, Marketing, Technology on October 14, 2012
Technical side of the SEO is pretty complex, made even more so by the incessant updates from Google on their algorithms. We have had 20 Panda updates, 3 Penguin updates, an EMD update, and 2 ‘Top Heavy‘ updates, and four of them in the last two weeks itself. It’s nearly impossible to keep a tab […]
Five Paradoxes of building a successful Product Business
Posted by Ashish Bhagwat in Business, Entrepreneurship, Innovation, Leadership, Marketing on October 13, 2012
[I wrote this post on 27th Sep 2012, for ProductNation and Nasscom Product Conclave Blog] Building products is hard. Building a successful product organization is even harder. Start-up ecosystem is replete with ideas and prototypes. Few of them reach the market with a product and very few turn up as successful. And, a minuscule number of product businesses are […]
When Ideas have Sex. Of Development Kingdoms and Developer Kingship.
Posted by Ashish Bhagwat in Architecture, Business, Cloud Computing, Entrepreneurship, Human Behavior, Innovation, Platform-as-a-Service, Technology, Trends on September 25, 2012
Apple App Store has 700,000 Apps. Google Play has 450,000 Apps. Number of Apps submitted on iOS App store alone nears a 1000/day. Any statistics in terms of Apps is astounding in numbers – millions & billions. And to imagine that none of this even existed few years back! What’s amazing here is not just […]
Marketing Technology Landscape Supergraphic (2012)
Posted by Ashish Bhagwat in Business, Cloud Computing, Marketing, Technology, Trends on September 20, 2012
I’ve been trying to get my head around the Marketing ecosystem in order to figure out where the investments would make sense and how do the available options really tie together. And then, today, I came across this amazing capture of the Marketing Technology Landscape. Sharing along. (Click the image for larger, readable, view!) I’ve […]
Think again. Social Media is not a Job, it’s a Skill!
Posted by Ashish Bhagwat in Business, Human Behavior, Marketing, Technology on September 18, 2012
If I started off with saying Social Media is important for Businesses, I’d sound time-shifted backward by at least 2 years. Everyone knows that already. In the last year or so, I’ve not heard a single serious business that’s not trying to “do” some social media. They typically start with a Twitter Account, an FB […]
Google gets workflow wings with KiSSFLOW. Can they democratize BPM?
Posted by Ashish Bhagwat in BPM, Business, Cloud Computing, Platform-as-a-Service, Technology, Trends on September 11, 2012
An April Fool’s joke from last year, my post on Google entering BPM with Noodle, continues to get views every day. I always wonder how many readers may be taking it seriously, it was a joke after all. Some of what I wrote was, and still is, plausible. Meanwhile, though, Google and their partners continue […]